Marketing runs the marketing activities of Condé Nast, including representing Condé Nast to promote and sell its products and services to individuals or other organizations, and supporting business growth by disseminating information that promotes a favorable view of Condé Nast and its products and services. Activities include identifying potential customers; managing existing customer relationships; monitoring customer and competitor activity and industry trends; market research; and developing and implementing advertising and publicity campaigns.
Commercial Marketing promotes and maintains the brand image at local, national or international levels. They coordinate marketing strategies, including packaging, pricing, expense budgets, advertising and promotion of categories and brands in support of sales to commercial (B2B) clients. They ensure positive impact of the brand in the market and amongst clients.
The Associate Manager, GQ Brand Marketing, is responsible for driving advertising revenue for GQ, working closely with both the VP and Director of Brand Marketing, and respective editorial and category sales and marketing teams to ideate, package, and socialize brand opportunities and positioning to drive advertising revenue. The ideal candidate is deeply passionate about the culture of menswear and GQ, a creative storyteller, and strategic marketer. This position sits within The Style Division at Condé Nast.
Handle daily interactions with internal stakeholders to vet editorially-led revenue requests
Help articulate the brand’s editorial roadmap to educate sales and marketing teams on full suite of products, initiatives and partnerships
Developing & Packaging Brand Advertising Opportunities
Work closely with team to develop and package sponsorship opportunities at editorial tentpole events, including GQ Men of the Year
Develop sales materials for strategic cross-platform programs that support upcoming editorial themes to draw endemic fashion and non-endemic advertisers(auto, tech, finance, Spirits, etc) to the brand across print, video, social, and events
Develop opportunities that support core brand pillars of fashion, sports, and music
2 years qualifying experience in brand/integrated marketing, editorial, branded content, and/or digital media
Deep knowledge and passion for men’s fashion, as well as sports, culture/music, wellness/grooming a plus
Excellent creative writer and ideator with strong presentation skills
Ability to manage multiple priorities in a high-volume, fast-paced environment
Independently develop creative ideas and articulate opportunities
Self-starter who can work independently and within a team setting
Able to successfully interface with internal sales and marketing category leads
If you are interested in this opportunity, please apply below, and we will review your application as soon as possible. You can update your resume or upload a cover letter at any time by accessing your candidate profile.
Condé Nast is an equal opportunity employer. We evaluate qualified applicants without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, age, familial status and other legally protected characteristics.
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